Monday 10 June 2013

Wedding tracks turn TRP-trippers in daily soaps

Tracks in daily soaps Wedding With Their high voltage emotional drama in September in the backdrop of lavish sets are sureshot TRP-trippers for Hindi General entertainment channels.

For prime time dailies, a wedding track works as a TRP booster. With eight daily soaps on the small screen running the wedding track of Their lead couple, the small screen is now a colorful riot of naach-gaana, Bidaai rona-Dhona and loads of drama.

Which Shows Already have started with wedding ceremonies include Banauga Ghar Ek, ​​Na Bole Tum Na Maine Kuch Kaha 2 Chhanchhan, Madhubala Ek Ishq Ek Junoon, Bani Ishq Da Kalma,  Qubool  Hai and Sapne Suhane Ladakpan  Ke, With upcoming wedding tracks in Ek Hazaaron Mein Meri Behna Hai

Producer Neelima Bajpai of Sapne Suhane ... says, "It is sheer coincidence so many Shows That Have the same track at the same time. For us, it is a naturally progression in the storyline. wedding sequences Viewers enjoy seeing Because They relate to the characters."

About the Popularity of a wedding sequence amongst audiences, Prashant Bhatt, programming head (fiction) of a Hindi GEC, says, "Indians love to watch wedding tracks Because this is When They get maximum exposure to all kinds of festivities, celebrations of a number of rituals. A wedding track has the potential for big surprises and high drama. "

Considering the wedding season is getting over in real life, why do so many shows have wedding tracks? Prashant says, "We plug in a wedding When the storyline Demands it. Generally a wedding sequence is planned three-four weeks in advance." Neelima says, "A wedding track Should not be added for just the sake of it. If the audience feels it's time the lead couple Should tie the knot then Should The story Proceed with Such a track. At the same time, a twist in the Provides tale shock value. For every wedding sequence, there are special Allocated budgets by channels and a lot of planning goes behind Such tracks. "

While weddings TRP add froth to a show, Have Become Such sequences bigger and better over the last few years. Producer Sudhir Sharma of NBTNMKK-2, says, "Huge Amounts of money are being pumped in for the wedding tracks. For all the occasions, we are planning to have a royal wedding planner to give different themes for each ceremony to make the track look authentic. "

And now Which track gets dream wedding The most attention only TRPs will tell. Till then the audience can enjoy the flavor knotty right.

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